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Icon: For Love of Barbie

When I was twenty, Barbie was a symbol of oppression with obvious food issues. No way would a future child of mine identify with that.

When I was twenty, “princess” was another word for “child of oppressor.” Monarchs went with pogroms and capitalists.

If I ever had a daughter, she would be one of the people. Or a leader of the people. Or an anarchist. Or most probably an artist. Art was problematic because it also went with corporate capitalism (when not going steady with poverty) but at least the few artists who made money disdained it, if only publicly.

Twenty wasn’t easy.


When I was twenty, when I considered bringing a child into this world of wrong, I pictured her enjoying organic produce and healthy ethnic cuisines.

Decades and chameleon lives later, I was married and we were expecting.

After our daughter was born, I suggested raising her vegetarian. It seemed wrong to feed an angel on the blood and limbs of slaughtered animals. Her mother said she’d go along with the vegetarian angle as long as I did the research and committed to preparing fresh, nutritionally balanced meals that supplied every nutrient our child would need.

So she eats meat.

Mostly she eats french fries.

She sometimes eats at McDonald’s. Also she eats candy and plays with Barbies. She says she is Barbie’s biggest fan. Soon after learning to say Dada and Mama, she asked if she was a princess. We said yes.


What used to be my elegant teakwood dining table is now the staging area for a Barbie apartment. The Barbie pool, Barbie camping van, and Barbie salon that comprise the “apartment” barely leave room for the Barbies, Stacies, and Kellys who make use of these facilities.

The princess turns six in September. She’s working on the party guest list and we’ve already decided on her birthday present: a Barbie house.

Barbie is now fifty. But fifty is the new 49. There’s a reason she’s stuck around all these decades. Turns out it has nothing to do with theory and everything to do with girls.


P.S. Hint to my people: when you go to barbie.com, enable Flash.


By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Talent Content Director at Automattic. Publisher, alistapart.com & abookapart.com. Ava’s dad.

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