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Design dreams glamorous

The Theme Line of Dr Moreau

I DREAMED I was designing an identity system for the mad scientist Dr Moreau, who kept changing his ridiculously long theme line after I’d arranged the type. “No, no, no! I’m not saving life, I’m creating it!”

L. Jeffrey Zeldman's avatar

By L. Jeffrey Zeldman

“King of Web Standards”—Businessweek. Ava’s dad. Automattician. OG blogger/web designer. Publisher, A List Apart & A Book Apart. Author, Designing with Web Standards & Taking Your Talent to the Web. Emeritus: An Event Apart, SVA MFA IXD, Happy Cog.

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