Category: Content-First
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Algorithm & Blues
Examining last week’s Verge-vs-Sullivan “Google ruined the web” debate, author Elizabeth Tai writes: I don’t know any class of user more abused by SEO and Google search than the writer. Whether they’re working for their…
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Beyond Engagement: the content performance quotient
Recently, Josh Clark, Gerry McGovern and I have been questioning our industry’s pursuit of “engagement.” Engagement is what all our clients want all the time. It’s the ? 1 goal cited in kickoff meetings, the…
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Authoritative, Readable, Branded: Report from Poynter Design Challenge, Part 2
THIS year’s Poynter Digital Newspaper Design Challenge was an attempt by several designers and pundits, working and thinking in parallel, to save real news via design. In Part 1 of my report from Poynter, I discussed…
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Of Patterns and Power: Web Standards Then & Now
Separating structure from style and behavior was the web standards movement’s core revelation, and each generation of web designers discovers it anew. This separation is what makes our content as backward-compatible as it is forward-compatible…
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The Year in Design
Mobile is today’s first screen. So design responsively, focusing on content and structure first. Websites and apps alike should remove distractions and let people interact as directly as possible with content. 90 percent of design…
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Ad Blocking and the Future of the Web
By including ad blocking in iOS9, Apple isn’t trying to take down your site or mine—just like the drone program doesn’t deliberately target civilians and children. Apple is trying to hurt arch-rival Google while providing…
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The independent content producer refuses to die!
We believe that the web is a remarkable medium for new forms of art, personal storytelling, and all manner of information and services whose rewards are not necessarily financial. The independent content scene is alive…
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The Page, The Stage
EVERY YEAR I give a new talk at An Event Apart. And every year I panic. After nearly two decades, public speaking no longer frightens me. But deciding what needs to be said gets tougher,…
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McGrane: Kill Your CMS
THE ERA of “desktop publishing” is over. Same goes for the era where we privilege the desktop web interface above all others. The tools we create to manage our content are vestiges of the desktop…
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Web Design Manifesto 2012
THANK YOU for the screen shot. I was actually already aware that the type on my site is big. I designed it that way. And while I’m grateful for your kind desire to help me,…