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A List Apart 254: Design, Design

Issue No. 254 of A List Apart, for people who make websites, is all about design.

Issue No. 254 of A List Apart, for people who make websites, is all about design:

Hamid goes micro

You can begrudge leading new-breed web designer Naz Hamid his colossal design talent. Or you can do what he does: sweat the details.

Design is in the Details
Stop worrying about how good a designer you are, and start worrying about the myriad tiny details that can elevate your work from passable to near-perfect.

Rutledge goes macro

From small details to the big picture: designer Andy Rutledge, never one to lack an opinion or mince a word, challenges our cherished belief that design is synonymous with creativity.

On Creativity
As designers, we’re wrongly perceived as custodians and exponents of creativity. This matters because business currently overvalues creativity. To avoid the inevitable backlash, we must lead our clients’ perceptions.

[tags]alistapart, design, creativity, nazhamid, andyrutledge[/tags]

By L. Jeffrey Zeldman

“King of Web Standards”—Bloomberg Businessweek. Author, Designer, Founder. Talent Content Director at Automattic. Publisher, alistapart.com & abookapart.com. Ava’s dad.

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