Category: business
Make them dance, make them dance.
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37signals’ Jason Fried live today on The Big Web Show
I have known 37signals CEO Jason Fried since he was a young copywriter who reminded me of me, only smarter and more confident. Like many of you, with a mixture of awe and pleasure, I…
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The Great Salami Caper
In the late 1980s, while making efforts to move to New York City, I came up with the winning ad campaign for Hebrew National Kosher Salami. Only I didn’t win. Hebrew National held a contest…
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On Basecamp
In an interview at 37signals, I discuss how the Happy Cog team uses Basecamp to coordinate projects across three studios and maintain accurate client communications.
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Crowdsourcing Dickens
As an experiment in new new media thinking, I recently crowdsourced a new new literature version of Charles Dickens’s musty old old old lit chestnut, Great Expectations—the familiar tale of Pip, Ms Havisham, the convict…
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Doctorow on Pricing
In Publishers Weekly, blogger, novelist, and bon vivant Cory Doctorow discusses price discrimination(“the idea that you make more money by segmenting your customers based on how much they’re willing to spend”) and demand elasticity (“the straightforward…
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You cannot copyright a Tweet
CONTRARY to popular belief and Twitter’s terms of service, you cannot copyright a Tweet. Under US law, copyright is granted on publication to “original works of authorship” finalized in “fixed forms of expression” but this…
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Books Not Dead
Headed to SXSW Interactive? Concerned about the future of books, magazines, and websites? Attend “New Publishing and Web Content,” a panel I’m hosting on the creative, strategic, and marketing challenges of traditional and new (internet…
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Free advice: show up early
DELAY happens. The train is late, the flight is cancelled, the traffic is murder. Travel is the leading edge of entropy, and entropy is the universe’s final comment on the meaning of it all. If…
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Free advice: buy a dongle
There is still no Wi-Fi on the northeast corridor Amtrak trains that carry hundreds of thousands of business travelers each day. So quit whining and get a USB 3G modem. It’s free with monthly service,…
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Posthumous Hosting and Digital Culture
THE DEATHS of Leslie Harpold and Brad Graham, in addition to being tragic and horrible and sad, have highlighted the questionable long-term viability of blogs, personal sites, and web magazines as legitimate artistic and literary…
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Information Wants To Be Second-Rate
Thousands of … filmmakers and writers around the country are operating with the same loose standards, racing to produce the 4,000 videos and articles that Demand Media publishes every day. The company’s ambitions are so…
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Content, Contracts
In Issue No. 297 of A List Apart “for people who make websites,” Erin Scime explains how the principles of museum curatorship can inform and shape how we approach content on the web: “The Content…
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Someone could write a study on how moving and changes in marital status can cause a domain to lapse, and that someone could be me.
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On Self-Promotion
You are a shameless self promoter!” he said. I can’t speak to the “shame” part, but for the rest: guilty as charged. Self-promotion may appear revolting, but it’s the only promotion that’s guaranteed in this…
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Dirty Little Secret of Success
A longing for love and approval. That’s the dirty little secret of success.